Download Bonus Materials
- Sample CMI Audience Persona Document
- CMI Sample Style Guide
- Buyer Persona Profile
- 5 Rings of Buying Insight
- Content Marketing Maturing Model
- Content Marketing Funnel
- Content Segmentation Grid
- Content Segmentation Grid with Buying Cycle
- Sample Editorial Calender
- Visual Editorial Calender
- Content Analysis Spreadsheet
- The Content Plan in Action
- Sample Keyword Hit List
- The Content Marketing Pyramid
- Tracking User Indicators
- A Visual Content Marketing Plan